Scientific Advisors

Martin Deeks

Martin is now the chief designer of Parafricta products and oversees their manufacture in the UK and EU.

Martin holds a BA Hons in Textile Management from Leeds University. His first employer was Hepworths the Tailor, which became leading UK fashion retailer Next, where he took on several different roles including buying cloth and knitwear.  At Next he designed and sources a complete colour coordinated menswear collection, which was the first of its kind. Following this he set up a factory designing and supplying casual outerwear and rainwear for customers such as Burberry, Aquascutum and Alfred Dunhill.  He later returned to Next to take overall responsibility for the group’s fabric sourcing and testing. For the last 12 years he has been working as an independent consultant focusing on the supply chain with projects ranging from researching a Chinese ‘diffusion’ for a high quality Italian weaver to coordinating the product development and sourcing for Parafricta.

Professor Amit Gefen

Prof Gefen is a global opinion leader on the forces that lead the development of pressure ulcers/injuries (which he prefers to call deformation injuries) and the relative importance therefore of friction and associated shear.

He is currently a Full Professor with the Department of Biomedical Engineering at the Faculty of Engineering of Tel Aviv University. The research interests of Prof. Gefen are in studying normal and pathological effects of biomechanical factors on the structure and function of cells, tissues and organs, with emphasis on applications in chronic wound research.  To date, Prof. Gefen published more than 180 articles in peer-reviewed international journals, many of which on mechanobiology, cell and tissue biomechanics, with applications that are mostly in chronic wound prevention. He has edited several books and served as an Associate Editor or at Editorial Boards of several international journals which are ranked at the top of his field, e.g. the Journal of Biomechanics, Medical Engineering & Physics, the Journal of Tissue Viability, Ostomy Wound Management and the Journal of Wound Care. Prof. Gefen was the President of the European Pressure Ulcer Advisory Panel, from 2013-2015.

He is a member of the World Council of Biomechanics and a Fellow of the International Academy of Medical and Biological Engineering. In 2016 Prof. Gefen received the Pressure Care Career Award from the World Union of Wound Healing Societies and the Journal of Wound Care. His research is funded for example by the Israel Science Foundation, Israeli Ministry of Health, Ministry of Science, Ministry of Defense, and national and international biomedical industries.


Dr Jerry Hutchinson

Jerry Hutchinson is a wound care and R&D advisor to Parafricta.  He is also a member of the Board of Directors.

Jerry is a wound care specialist with a broad range of skills and experience, developed over 33 years with Squibb, BMS and ConvaTec, Inc, and as an independent specialist in innovation, pathophysiology and microbiology of wounds, product development, project and strategic planning, and commercialisation, with high level exposure to regulatory and clinical affairs.

Jerry provides services to SMEs in innovation, user goal profiling, identification of key unmet user goals as targets for NPD, product development, laboratory testing and clinical evaluation in wound management and infection control, expert advisory panel management and technical document preparation.

Jerry served as Director, Human Physiology and Innovation for ConvaTec. During his 27-year career at ConvaTec Jerry had P&L responsibility for the HYAFF range of products, managed the Human Physiology and Innovation function, led the Human Physiology function on NPD teams, managed evaluation of external licensing opportunities, and managed international expert advisory panels for two products.

Jerry served as a member of UK NHS National Institute for Health and Care Excellence (NICE) Medical Technologies Advisory Committee (MTAC) for three years to November 2015. He is a member of Welsh Wound Network Steering Committee and is a technical reviewer for Journal of Wound Care and International Journal of Lower Extremity Wounds.

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